Honda announced that its EV Outlier Concept was named a Red Dot winner in the Design Concept category of the Red Dot Design Award 2026. Additionally, the brand film for Honda electric motorcycle business, titled “What Is a Motorcycle? / Electric Motorcycles,” was named a Red Dot winner in the Brand & Communication Design category.
EV Outlier Concept
The EV Outlier Concept, presented at Japan Mobility Show 2025, proposes a new vision for motorcycles beyond 2030. Based on the common design theme for Honda electric motorcycles, Precision of Intrinsic Design, the automaker designed the EV Outlier Concept as a model that is “unconstrained by boundaries.”
Taking advantage of the high degree of freedom of the layout enabled by electrification, the riding position has been lowered to the extreme. In addition, smooth surfaces and a smoke-clear body, which highlight the mechanical expression of the model, evoke the image of gliding effortlessly through the air.
Brand Film: “What Is a Motorcycle? / Electric Motorcycles”
The brand film depicts how Honda will explore the potential of unique value only electric mobility products can create and the future mobility society where people and electric motorcycles coexist in harmony in society, as well as how people will enjoy the new lifestyles and experiences that lie ahead.
